Research and Analysis

We offer a strong research and analysis capability across all stages of the information gathering process, from desk research and the collation of available information, issue identification and the development of questionnaires/interviewing protocols through data collection, data analysis, reporting and the development of communications strategy from the basis of research findings.

Clients for whom we have undertaken some or all of these services include APC, DatacenterDynamics, Keysource, Datacentience, Hikso and Interxion. Our research and analysis services are based on extensive experience as market research users and practitioners.

The research and analysis we have conducted has taken a number of forms, including compliations of available market data, statistical 'quantitative' surveys, in-depth executive and focus group interviewing and studies of key staff and stakeholder groups. The research we have undertaken has been used to develop press releases and articles, to inform and target market development and sales activity and to describe key emerging trends within datacentre markets.